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Why Brands Should Pay Attention to This Year’s Qixi Marketing

Why Brands Should Pay Attention to This Year’s Qixi Marketing

Campaigns

Insights

Luxury

5 min read

20 Aug 2026

Why Brands Should Pay Attention to This Year’s Qixi Marketing Why Brands Should Pay Attention to This Year’s Qixi Marketing
The Gold Jewellery Paradox: Why Laopu Gold is Winning in China’s Cautious Market

The Gold Jewellery Paradox: Why Laopu Gold is Winning in China’s Cautious Market

Insights

Luxury

8 min read

17 Aug 2026

The Gold Jewellery Paradox: Why Laopu Gold is Winning in China’s Cautious Market Golden Laopu Gold bracelets decorated with handcrafted Chinese art on display
China’s Luxury Pop-up Boom: What International Brands Can Learn

China’s Luxury Pop-up Boom: What International Brands Can Learn

Campaigns

Fashion

Insights

Luxury

6 min read

24 Jul 2026

China’s Luxury Pop-up Boom: What International Brands Can Learn Chanel Coco Beach pop-up store in Shanghai pictured from outside at night
Archives & Exhibitions: How Luxury Brands Win Over Chinese Consumers

Archives & Exhibitions: How Luxury Brands Win Over Chinese Consumers

Campaigns

Consumer Trends

Fashion

Insights

Luxury

5 min read

5 Jun 2026

Archives & Exhibitions: How Luxury Brands Win Over Chinese Consumers Three Luxury mannequin models on display in Shanghai for Maison Margiela's China marketing strategy for luxury China consumers
The New Hotbed for Collaborations in China: What Are Otome Games?

The New Hotbed for Collaborations in China: What Are Otome Games?

Consumer Trends

Insights

Luxury

Technology

5 min read

13 May 2026

The New Hotbed for Collaborations in China: What Are Otome Games? The New Hotbed for Collaborations in China: What Are Otome Games?
Why Now Is the Moment for Furniture Brands to Enter China

Why Now Is the Moment for Furniture Brands to Enter China

Consumer Trends

Furniture and Interiors

Insights

Luxury

5 min read

2 Apr 2026

Why Now Is the Moment for Furniture Brands to Enter China Luxury furniture in large Chinese high networth consumer's home
Paradigm Shift: What’s Driving the Luxury Recovery in China?

Paradigm Shift: What’s Driving the Luxury Recovery in China?

Consumer Trends

Culture

Insights

Luxury

5 min read

10 Mar 2026

Paradigm Shift: What’s Driving the Luxury Recovery in China? Luxurious Loewe building on a sunny city street
China’s New Era of Luxury Living: Insights for 2025-2026

China’s New Era of Luxury Living: Insights for 2025-2026

Insights

Luxury

3 min read

29 Oct 2025

China’s New Era of Luxury Living: Insights for 2025-2026 China’s New Era of Luxury Living: Insights for 2025-2026
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