Insights
Cut through the noise with sharp, on-the-ground insights into China's marketing and e-commerce landscape.
From platform shifts on Rednote, Douyin WeChat to consumer mindsets and cultural trends, we keep brands informed with the most relevant developments shaping China today.
Through exclusive webinars, industry events, and strategic reports, our expert analysis equips global brands to act with clarity, cultural intelligence, and commercial confidence in China’s complex digital marketplace.
Podcast: Nurturing Chinese Communities Abroad
Insights
Podcast
16 Jun 2022
‘Skintellectuals’: Decoding China’s Beauty Evolution
Beauty
Insights
5 min read
15 Jun 2022
Tapping Into Networks, Nurturing Communities
Insights
Overseas Chinese
5 min read
9 May 2022
Helping Chinese Students Bounce Back
Insights
Overseas Chinese
Student Housing & PBSA
5 min read
8 Apr 2022
Podcast: The Ballroom Scene in China
Insights
Podcast
1 Apr 2022
Crafting New Notions of Femininity
Insights
5 min read
9 Mar 2022
The Rise of Snow Sports Amongst China’s Gen Z
Insights
Sports
5 min read
17 Feb 2022
The Five Things You Should Know About China by Adam Knight, TONG
Insights
5 min read
29 Dec 2021