Insights
Cut through the noise with sharp, on-the-ground insights into China's marketing and e-commerce landscape.
From platform shifts on Rednote, Douyin WeChat to consumer mindsets and cultural trends, we keep brands informed with the most relevant developments shaping China today.
Through exclusive webinars, industry events, and strategic reports, our expert analysis equips global brands to act with clarity, cultural intelligence, and commercial confidence in China’s complex digital marketplace.
WeChat: Top Social Media Trends for 2021
Insights
5 min read
11 Mar 2021
Douyin: Top Social Media Trends for 2021
Douyin
Insights
5 min read
11 Mar 2021
Bilibili: Top Social Media Trends for 2021
Bilibili
Insights
5 min read
11 Mar 2021
Little Red Book: Top Social Media Trends for 2021
Insights
Social Media
Xiaohongshu (Rednote)
5 min read
11 Mar 2021
Subverting Chinese Beauty Standards
Insights
5 min read
5 Mar 2021
Podcast: Feminist Messaging and Marketing to Women in China
Insights
Podcast
3 Mar 2021
Sonic Flux: Signalling and Connection with the Cross-Border Underground
Insights
5 min read
4 Feb 2021
Podcast: Ageing in Urban China
Insights
Podcast
27 Jan 2021
